Customer Churn Rate Calculator

Calculate your customer churn rate to understand how many customers you're losing over a specific period and assess your customer retention effectiveness.

Calculate Your Customer Churn Rate

Number of Customers at Start of Period

Number of Customers Lost During Period

Pro Tips for Reducing Customer Churn

Segment your churn analysis to identify which customer groups have the highest churn rates.
Conduct exit surveys to understand why customers are leaving and address common issues.
Track usage patterns to identify early warning signs of potential churn.
Focus on your ideal customer profile during acquisition to reduce poor-fit customers who are more likely to churn.
Calculate the lifetime value (LTV) impact of churn reduction to prioritize retention initiatives.